Facts
- 1400 pairs sold a week.
- make bags to match some shoes.
- 4 1/2 size used for prototypes/models.
- people 45+ wear them.
- the company started in the 1900's.
- the only shoe company who uses the ion technology which makes shoes 100% waterproof.
- 99% of the shoes come from India and China.
- the shoe boxes are flat packed and imported from China. they are then given to the prisoners in Norwich prison who make them up.
- they use pantone (universal colour chart/book) to order colours from other countries.
- their materials mainly come from Italy and China.
These are the steps of how to make a shoe;
- find the latest trends from magazines.
- create a mood/theme board.
- sketch out the design.
- print the design on a VAC.
- design scanned into the computer and sent to the papaer cutter.
- the paper cutting machine has three things; a paper cutter, plastic cutter, and a pen.
- design is sent to the factory floor where a man uses the templates to cut around the material cith a clicker.
- next the ladies sow all the material together.
- heat is used to form the heel.
- the sole is stuck on with strong glue.
- nail the heel on.
- a flame is used to burn off any excess fibers and a cloth is used to clean them.
- the bottoms are roughed.
- a soft lining is attached inside.
- the shoes are packaged up.
Pantone Colour Chart |
A an using a clicker to cut some leather. |
Cutting Table |
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